Scents that sell: the Google Ads strategy that drove Haromatics' sales through the roof
Haromatics

Haromatics is a leading manufacturer of essences and essential oils, known for its innovation capacity and the purity of its raw materials. Its main challenge was that this technical excellence and large-scale production capacity weren't reflected in its digital ecosystem, severely limiting its visibility for attracting new distributors, brands and industrial clients.
29%
increase in qualified leads in 3 months

Strategy
We set up precise measurement of their digital ecosystem, ensuring every action was traceable so Google Ads campaigns could be optimized. On top of this solid analytical foundation, we drove reach generation to exponentially increase visibility for their catalog of essences and essential oils. Finally, all of this outreach effort was channeled into qualified acquisition, attracting brands and distributors with genuine buying intent and securing new commercial clients for the factory.

Solution
Starting from an initial scenario marked by inefficient processes and zero digital positioning, we completely restructured their ecosystem. Our approach projected the true value of their brand and product quality directly to the right audience. As a result, we turned a stagnant digital setup into an optimized acquisition engine for the factory, driving sustained commercial growth and cementing their authority in the essences and essential oils manufacturing sector.